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Guinness Ghana Brewery Ltd.

Guinness Ghana Brewery Ltd.

Market Overview
Guinness Ghana Breweries Limited (GGBL) is a leading blue chip company of Ghanaian industry. Following the completion of the transaction to acquire Ghana Breweries Limited, (GBL) Guinness Ghana Limited (GGL) changed its name to Guinness Ghana Breweries Limited.

Since 2005, management has worked tirelessly at integrating the new business, and the positive outcomes are already clearly evident.
Diageo owns 50.44% of GGBL, and the remainder is held by a combination of offshore funds and individual shareholders. It is a star performing stock and in 2007 was among the top five best performing stocks on the Ghana Stock Exchange.

GGBL continues to invest in the key areas of clean water provision, health, environment, education and agriculture.
GGBL’s commitment to alcohol education and responsible drinking is a key priority. Over 2,000 bartenders were trained in the last year, and GGBL has implemented the Diageo Alcohol Brand Information Policy (DABIP) on all its brands. The company continues to lead the industry in the area of Responsible drinking education in Ghana.

In Ghana’s Fiftieth Anniversary Year, GGBL commissioned a state of the art, world class Waste Water Treatment Plant (WWTP) at the Kaasi Brewery, and also commenced admission to its Institute of Advanced ICT Studies at Ahensan.
There are third party imports of the Diageo spirits portfolio, key brands being: Johnnie Walker Red and Black label, Smirnoff, Gordon’s Gin, Baileys and J &B.

Production
GGBL operates three Breweries: Kaasi and Ahensan in Kumasi and the Achimota Brewery in Accra.
In F07, the Kaasi Brewery produced approximately 700khl’s, Achimota, 500khls, and Ahensan, 250khl’s.

Brands
The GGBL brand portfolio spans a wide range of both alcoholic as well as non-alcoholic beverages. All of our products are manufactured in line with the highest ISO quality standards to guarantee our loyal consumers the same rewarding taste every time they celebrate life with our products. Our brands include:

  • Beer
  • Guinness Foreign Extra Stout
  • Star
  • Gulder

Ready-to-drink (RTDs)

  • Gordon’s Spark
  • Smirnoff Ice

Non- Alcoholic

  • Malta Guinness
  • Malta Guinness Quench
  • Amstel Malta

Facts and Figures

  • GGBL was recognised as the “Most Celebrated Market” in the Diageo International.
  • Ghana is the sixth largest Guinness market in the world
  • GGBL employs approximately 600 people
  • GGBL is the third largest company quoted on the GSE by market capitalisation
  • GGBL has been awarded third place in the latest Ghana Club 100 corporate listing.
  • GGBL has been recognised by the Ghana Investment Promotion Council as ‘The leader in the manufacturing Sector’ in Ghana
  • GGBL is the market leader in the beer category with a share of over 74% in December 2006. GGBL is also the market leader by value in the soft drinks sector.


    • Our People
    Recognised as one of the most attractive companies to be employed by in Ghana, GGBL attracts the best skilled labour. Currently the company has a headcount of 600.

    Location: Kaasi Industrial Area, Kumasi

    Address: P.O. Box 1536, Kumasi, Ghana

    Tel: +233 51 26301, +233 51 524878

    Website: http://www.diageo.com

    Popularity: 54% [?]